If you weren’t collecting Precious Moments, you are now

Looks like our grandmas are cooler then we thought. Like many, I never understood the fascination with the ceramic dust collectors.  But, Precious Moments just grabbed a few more customers by releasing a few cool new figurines.  I mean, they don’t really have a choice, their demographic is dwindling away.  These pop culture figures are the first liscensed figures that hopes to reimagine the brand for a new generation.  They are also hopping the new generation has deep pockets.  Marty and the Deloren is retailing for $99, with the Princess Bride figures going for $40 each.  The Star Trek Bridge will set you back a whopping $200.  

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