A big thanks to our friend Mel V. for sending this over. As we get closer to Force Friday more and more photos of Episode VII merch are making there way online. (more…)
Toy News
Leaked Photo of Luke Skywalker from “The Force Awakens”
I was doing my daily “Leaked Star Wars” google search and something interesting popped up. I know I am not the first, but it looks like a photo of Luke Skywalker on the set of Star Wars: The Force Awakens has leaked. (more…)
Target Going Gender Neutral for Kids’ Products
Target announced Friday that they plan to remove the gender labels on girls’ and boys’ products in its toys, home and entertainment sections. (more…)
Suicide Squad Game in the Works!
Yesterday it looks like cosmicbooknews.com confirmed the latest rumor that a Suicide Squad video game is in development. (more…)
Think Outside the Toy Box: IAmElemental
I have been following this little toy company ever since their successful Kickstarter campaign last year and they are the perfect example for a college marketing class. They recognized a particular market need, then proceeded to fill that void with their product. In case you were wondering IAmElemental makes action figures solely for girls. (more…)


