Mattel has let the cat out of the bag on two of their SDCC exclusives for this year. (more…)
Mattel
Pre-Order Now: New DC Multiverse Figures from Suicide Squad & The Dark Knight Returns
A bunch of new DC Multiverse figures went up for pre-order. There are new waves of 6-inch and 12-inch figures from the upcoming Suicide Squad movie, as well as figures from the classic The Dark Knight Returns. (more…)
Inside the Toy Box: Issue Twenty-Four

Inside the Toy Box sums up recent toy news, top sellers, trends, pre-orders and any other great happenings in the world of toys and pop culture.
We are not doing these post on a weekly basis anymore because it seems readers prefer the specific post and not a random summary of random stuff. We will still do them, but not as often. (more…)
DC Multiverse Suicide Squad 6-Inch Wave 1 Action Figure Case
These went up yesterday for pre-order. Even after reshoots for a lighter tone, Suicide Squad is gaining a lot of traction. The latest trailer is awesome and the promos are setting this up to be a big hit this summer at the box office. You want to make sure you order early on these as allocations are always a strong possibility when it comes to Mattel. (more…)
Target, DC Comics Team Up for ‘Super Hero Girls’ Collection

Target already claimed gender neutrality in their toy department, but I guess they still feel the need to focus on the girls.
Target has teamed up with DC Comics to launch a collection of merchandise based on some of DC’s most colorfully costumed female characters, and the new line is getting a thumbs up from comic book fans and parents alike. (more…)


